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	We believe our kids have the power to change the world.
	We believe that children’s accessories should do more than help kids shine on the outside. The things our kids wear should inspire and empower kids to bring out their inner beauty and sparkle.
	We believe in the power of physical objects to hold meaning, to connect our mind and our body, and to help bring out our inner beauty and strengths.
	We believe that all kids have the social and emotional powers like ‘kindness’ and ‘perseverance’ within them – but that daily engagement and practice of these powers builds them into core strengths!
	We believe that through daily focus, practice, and reflection, social and emotional traits and skills like ‘kindness’ and ‘perseverance’ go from extrinsic concepts to intrinsic strengths.
	We believe that kids learn best when they’re having fun and are empowered to make choices. We provide kids with magical and independent opportunities to explore their feelings and unlock their power within.
	We believe that by understanding and activating their inner emotions and strengths, children may be better able to navigate challenges, connect with others, and make positive choices.